solarVis
Location
Ankara, TR
Scope
Branding, Web Design
Date
December '23
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solarVis is at the forefront of the transition to sustainable and renewable energy, providing digital solutions that make the shift to solar power more accessible, efficient, and reliable for a diverse range of users—from individual consumers to large enterprises.
This project showcases the comprehensive brand identity and visual assets developed for solarVis, all crafted by a single-person team, me. Over a 10-month period, I was responsible for designing all visual communication and product materials, including the UI/UX for their latest web-based application, Sales Engine, as well as exhibition stand designs, booklets, stationery, presentations, social media posts, and landing pages.
The brand’s visual identity is anchored by a distinctive circle symbol featuring a detached "S," symbolizing solar energy, sustainability, and the company's drive for innovation in the renewable energy sector. The color palette is carefully chosen to evoke trust and the warmth of the sun, while a grotesk sans-serif typeface reinforces solarVis's modern and forward-thinking image.
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